Washify was founded in 2010 by Adam Korngold and Matthew DiDomenico. Adam, who owns a car wash in Boston, MA was not satisfied with any of the POS systems available. The only options to car wash owners were older technologies that were outdated, many of which still ran on a DOS based computer. With a huge shift over the last decade businesses turned to using social media to engage customers, car wash owners were left out. Adam wanted a cash management system that was not just an accounting system, but a system that would reach out to customers and get them to wash their cars more often.
Adam approached his college friend Matt DiDomenico who successfully started many internet based companies. Matt was excited about the opportunity to change an industry through the use of an easy to use interface with new technologies which included internet and an app.
Matt and Adam worked together to develop a program, based Adam’s experience in the car wash industry and Matt’s experience with the latest technologies. After testing an proving the product at Adam’s car wash in Massachusetts, they made the product available to other car washes.
Today, there are many car washes that use Washify and have increased their volume and profits through marketing, the app, and the unlimited program.